If you’re thinking of masking your site’s domain name, which involves making another name appear in the browser’s URL address field – don’t. Masking domain names is never recommended for a number of reasons, especially if you want the page to be optimized for search engines. With domain masking, search engines will detect two different […]
If you don’t, then your site may not be as effective as it can be and you could be losing out on hooking solid leads. Home-buyers are more likely to come back to a site that contains the data and resources that are relevant to them. As such, in order to make your site more […]
Why blog? Because blogging is good for business. It helps make you more visible to the search engines; builds your reputation as an authority and a reliable source; enables you to communicate directly and more informally with your prospects; and provides another avenue for marketing your listings. It’s best to blog about what you know […]
It’s impossible for anyone to be available 24/7, but web users expect instant answers these days and you’re likely to lose leads if you don’t respond immediately. With auto-responders, responses can be automatically sent to anyone who opts in to receive your newsletter or market updates, for example, or to buyers who’d like to know […]
