Before uploading a slew of property photos on your website, ask yourself this one question: “Do your photos do the home justice?” It’s a fact that buyers are nine times more likely to find a home through the internet than a newspaper these days. The internet has reinvented the way agents go about their business […]
Nowadays, it is tempting for real estate agents cut to corners and enter online listings in the shortest, most unimaginative manner. In most cases, the main selling points of the house being sold are even omitted, leaving prospective buyers out in the cold with nothing but vague abbreviated characters unlikely to pique their interest. Given […]
Knowing what motivates a green buyer and fine-tuning your strategy accordingly can bring in extra sales for you – even if you aren’t a trained green house realtor. Although studies show that most buyers who are thinking of going green would use a search engine or website to find a green home, chances are you […]
Things to consider when reaching out to your market. As any agent will tell you, having an extensive database of customers doesn’t necessarily translate to actual sales. In fact, the more customers you have, the harder it is to keep track and develop a strategy that enables you to communicate with them on a regular […]
