Planning to put up a new division or company? To give your real estate business a good name that will draw potential clients in, it’s essential to first understand the psychology behind a good business name. Here’s a quick guide that addresses the infamous question, “What’s in a name?” Cognitive Fluency. Psychologists propose that during […]
Scenario: you wake up one morning to frantic messages from your team, saying that your website is down because your domain name has expired. Even worse, now that your domain name has expired, there’s a chance that someone else can use it. To avoid a huge hassle on your part, you need to manage your […]
At Agent Image, we understand the importance of property domain names and the lure of making single property websites for real estate. However, a single property website only caters to a very specific niche with something like “119PlumStreet.com”. Single property websites are only encouraged for high value featured listings because these domain names aren’t very […]
A rose by any other name smells as sweet. A real estate domain name, however, isn’t so interchangeable. It’s a small piece of your real estate website, but it speaks volumes about your business: who you are, what you offer, where you’re located, and who you serve. Chosen well, your domain name builds trust and […]
You might be asking yourself, “can I use REALTOR® in my domain name?” The term ‘REALTOR®‘ is a trademark in the real estate business that describes a real estate licensee who works in the real estate business and is a member of the National Association of REALTORS®(NAR) and abides by its Code of Ethics. A […]
Now that you’ve wowed the world with your real estate website, one of the first things potential customers will need to know once they have decided they want to contact you is your email address. While it is a given that this piece of information should prominently be featured in your homepage, picking an email […]
If you’re thinking of masking your site’s domain name, which involves making another name appear in the browser’s URL address field – don’t. Masking domain names is never recommended for a number of reasons, especially if you want the page to be optimized for search engines. With domain masking, search engines will detect two different […]
