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9 Pro Tips on Acing Your Next Listing Presentation and Open House

Selling properties is part and parcel of being an agent. But before you can list a seller’s home or schedule an open house, you have to sell something just as crucial first: yourself! And selling your services often means giving a splendid client presentation — something easier said than done. Don’t fret, though, as we […]

Home Staging Ideas for the Holiday Season

Selling a home during the holidays can have its upsides. With fewer listings in the market and buyers flush with time and cash, it is possible to close a sale with the right holiday marketing strategy. If your client is intent on selling this holiday season, here are some staging tips to help make their […]

6 Red Flags Homebuyers Look For When Hiring An Agent

Homebuyers can be highly selective when it comes to hiring a real estate agent, and rightfully so. They know choosing the right buyer representation is essential for achieving their real estate goals. Buyers are looking for someone who can make their experience as successful and stress-free as possible. This is why, as a real estate […]

Spotting a Serious Buyer: What to Watch Out For

Selling a home can be an exciting but complicated process, whether you’re the seller or the agent. When you get an offer, it’s easy to get carried away and think, “This is it!” Unfortunately, not everyone who puts an offer on the table is truly serious about buying. Some may just be testing the waters, […]

Staging Tips That Will Transform Your Website

As a real estate professional, you may be closely familiar with the importance of home staging and how it can become an essential skill when presenting a new home on the market. Staging a home can bring out the very best aspects of a space and can help your audience visualize the actual lifestyle they […]

Open House Etiquette

Going to open houses is a great way to shop for your dream home. First, it allows you to see the property for yourself. Second, you get to ask important questions that will help you make a sound decision. And third, you might even get matched to a home that suits your needs better. But […]

Why You Should Consider Putting Up Single Property Websites

Marketing high priority listings using traditional methods can be hard. If you want to bring more value to your seller clients, it’s time for you to consider using: single property websites as part of your marketing arsenal. A single property site is an exclusive microsite that showcases a property’s complete list of features and amenities. […]

Tips and Tricks For Promoting An Open House Online

Attracting interest and foot traffic for an open house can make or break a sale. After all, a transaction is dependent on whether you were able to generate enough interest to warrant an offer or two. This time around, don’t bring out the front yard sign. Skip the flyers and other “traditional” methods of advertising […]

Marketing Green Homes on Your Website

With more and more environmental campaigns happening across countries, some homeowners have taken the high road by using solar powered-panels for their homes. However, myths and misconceptions about solar energy prevent many people to convert to green design. As real estate experts, it is important to know the reasons and arguments to prove why solar […]

Statistics Show that Home Staging Works

In comparison to the 145-day average non-staged homes stay in the market, statistics from staging education website, StagedHomes.com, show that “94% of homes staged by an Accredited Staging Professional (ASP) sell on average in 29 days or less.” And with that in mind, here are the top 12 home improvements for sellers identified in a […]

Home Staging Tips to Get Your Property Market-Ready

Homes can be sold or leased for the right price especially when furnished and designed convincingly. The value of a home can also increase when it’s remodeled for high usability — for users regardless of budget, age, gender and physical disabilities.

Selling a Home? Think Green

If you think going green is just another trend, think again. Green is here to stay—and it’s easy to see why. After all, who wouldn’t want to live in a healthy home, help the environment and save up on utility bills at the same time? In today’s challenging market, going green can also give a […]

What Do Green Buyers Look For?

Knowing what motivates a green buyer and fine-tuning your strategy accordingly can bring in extra sales for you – even if you aren’t a trained green house realtor. Although studies show that most buyers who are thinking of going green would use a search engine or website to find a green home, chances are you […]