Which Real Estate Website Builder is Right For You? Not so long ago, having a website meant having some serious coding skills. Thanks to the rise of DIY website builders, though, you can turn your web browser into a web design studio. Now that options abound, finding the right option has become quite a challenge. […]
The quest for the best CRM suite Here at Agent Image, we often say that the best CRM for real estate agents fits like a great pair of shoes. That is, you’re comfortable using it, it suits all your needs, and it can work as hard as you. Indeed, the right CRM can save you […]
Decisions, decisions… When it comes to IDX providers, two names are often at the tip of agents’ tongues: IDX Broker and iHomefinder. If you’re reading this, you’re likely commissioning an IDX website and weighing whether to go with one or the other. It can be challenging — both are equally compelling options, after all. To […]
Brainstorming just got easier Having a real estate agent website that impresses visitors is great. That said, having an impressive website that people keep returning to is even better. Consistently posting relevant and original blogs is one of the best ways to continually attract website traffic. As many of our clients share with us, however, […]
Why the best real estate websites have IDX These days, it’s not enough to just have a beautifully designed real estate agent website. To really get ahead, your site needs to have the most updated listings, too. Luckily, you don’t have to manually upload recently listed homes whenever they appear on your MLS. Thanks to […]
Building the Perfect Luxury Real Estate Agent Website There are real estate websites. Then there are websites for luxury real estate agents. These represent the pinnacle of design and are a crucial asset for anyone who operates in the rarefied niche of high-end properties. Maybe you’re a veteran looking to revamp your online presence or […]
Digital Duopoly Every industry has its titans. In the world of digital advertising, there are two unquestionable behemoths: Google and Facebook. Indeed, the so-called duopoly captured 48.4% of all U.S. digital ad revenue in 2022. Of course, you’ve likely placed ads on both platforms whether you’re a new or experienced agent. But with marketing budgets […]
Making Sense of The Numbers A website may be made of pixels and code, but it’s similar to a living thing in many respects. It grows as you add content, it’s composed of interconnected parts, and its appearance changes as time goes on. And if humans pay attention to their vital statistics, agents should pay […]
What’s all the fuss about AI? Both real estate and the tech industry are fond of buzzwords — and no term is buzzier these days than “AI” or artificial intelligence. It’s not hard to understand, though. If we told you there was a tool that automates tasks so you can free up time in your […]
No one said real estate was easy If there’s one word that best describes your day, it’s probably “busy.” Between taking calls, entertaining leads, showing properties, and handling paperwork, the time can really get away from you. But what if you could get help on time-consuming tasks so you can wrest control of your day? […]
Virtual open houses: a real estate agent’s best friend Convenient. Cost-efficient. Flexible. Virtual open houses are all these and more, which is why a growing number of real estate agents rely on them to close deals. That said, the success of your virtual house tour depends a lot on what you do before, during, and […]
Why is everyone talking about ChatGPT all of a sudden? From relative obscurity, ChatGPT was thrust into the spotlight when it was unveiled last November. Pundits say it’s the next major leap in tech — major enough to apparently send Google, one of the world’s highest-profile companies, into a fit of panic (it recently rolled […]
Change can be intimidating, but it can also open the door to better things. So while you may be wringing your hands about Google Analytics 4 (GA4), we’re here to tell you that its benefits far outweigh the slight inconvenience of migration. Here is everything you need to know about GA4 and how to use […]
Selling properties is part and parcel of being an agent. But before you can list a seller’s home or schedule an open house, you have to sell something just as crucial first: yourself! And selling your services often means giving a splendid client presentation — something easier said than done. Don’t fret, though, as we […]
You want 2023 to be your most successful year yet. To get record-best sales, though, you need to know where the proverbial tea leaves fall, so you can adjust your marketing strategy accordingly. Luckily, Agent Image can help you interpret the trends that will set the pace for 2023. Read on to get the business […]
If you’ve spent any amount of time in the real estate industry, you’ve made your fair share of presentations. You’ve also likely spent hours polishing your pitch — only to have it ignored by prospects. Good news: it doesn’t have to be that way! Take note of these tips and you’ll be making showstopping decks […]
Being a real estate agent is not for the faint of heart. Given the sheer number of tasks you have to juggle on any given day, you’re going to need focus and determination to succeed. That’s not to say, though, that you shouldn’t get help when you need it. Luckily for you, there’s a wealth […]
Digital transformation was always bound to happen to real estate. The pandemic just fast-tracked its arrival. The last two years have been a challenging yet exciting time for agents. But what does the future hold now that the new normal is simply…normal? To grapple with the significant changes in the industry, it’s best to familiarize […]
Success is never a solitary journey – any real estate agent can attest to this fact. Even with the support of great mentors, reaching the peak of the industry will be a herculean task. Fortunately, you can leverage real estate tools to make your ascent just a little easier. After all, what realtor wouldn’t appreciate […]
Unless you’ve been living under a rock, you might have heard a little something about marketing automation. After all, 75% of all companies have used at least one kind of automation tool. Chances are, you’ve already encountered one of the most commonly used ones today: chatbots. They aren’t just novelties, either, as many agents use […]
Agent Image strives to provide cutting-edge property marketing solutions, especially in a rapidly changing real estate market. In line with this mission, we launched ACCESS, a revolutionary real estate presentation suite co-developed with some of the leading agents and teams in the country. On top of enabling realtors to create professional-looking presentations in minutes, ACCESS […]
Agent Image embraces the digital age of real estate with a dynamic presentation platform built specifically for real estate professionals. There’s an adage most of us can find truth in: In life, timing is everything. In early 2019, Agent Image Co-Founder Jon Krabbe spotted a challenge real estate agents have that seemed to be screaming […]
Not so long ago, Facebook was nothing but a little experiment Mark Zuckerberg dreamed up while studying at Harvard. Now, roughly 70% of Americans use the social platform and the average person spends about 35 minutes per day on it. Given the sheer number of people who use Facebook, it has become one of the […]
Everyone in the real estate industry — brokers and realtors alike — is trying to carve out their own space for their online business. The competition to attract views and generate leads online is fierce. Make sure your site has the features that prove truly useful for visitors, keep them there, and boost your conversions. […]
In 2020, Realtors everywhere were quick to respond to the challenges posted by the pandemic. By effectively harnessing the power of technology, they succeeded in keeping real estate not only active but thriving. Even as everyone is looking forward to the post-pandemic era with the rollout of vaccines, it’s widely believed that the internet will […]
2020 will be remembered as the year that changed everything. And now that 2021 is upon us, agents and brokers must adapt to the times so they can thrive in the new normal. Nowhere is this more crucial than in your marketing strategy, as clients these days now have very different mindsets, needs, and preferences. […]
For most agents, the internet plays a major role in lead generation. According to the National Association of Realtors (NAR), 42% of buyers start their search online while 92% of sellers list their homes in the Multiple Listing Service (MLS). But how do you divert potential clients to your real estate site? And more importantly, […]
In a recent report from the National Association of Realtors, 44% of all home buyers used an online resource as a first step in searching for a new home. For home sellers, the internet played a significant role during the selling process as well, as websites were one of the main tools used to market […]
When creating a social media strategy, Facebook and Twitter are often the top-of-mind platforms, which is most likely due to their large user base and popularity. One platform that is often overlooked by many is Pinterest. For realtors, Pinterest may just turn out to be the most effective social media tool for their business. Pinterest […]
Launched in 2011, Snapchat is the new kid on the block as far as social media platforms go.And yet it’s one of the fastest-growing, surpassing established platforms like Twitter when it comes to daily usage. The photo and video sharing app has over 150 million active users, and about one million snaps get created every […]
As a real estate agent, you know just how valuable time-saving tools are to your business. Technology is making it easier to stay on top of all of your most pressing tasks and insane schedule. So we collated some very useful real estate apps made for on-the-go real estate agents. Our list covers three categories […]
Microsoft recently unveiled its newest product—Surface, a new tablet that aims to go head to head with the ones currently in the market such as Apple’s iPad and Samsung’s Galaxy Tab, among others. Surface has two versions: 1. (Windows RT) which is being pitted against the Android and iPad. 2. (Windows 8 Pro) which features […]
For the tech-savvy real estate agent, gadgets are more than just tools. They are virtual assistants in closing the best transactions. Along with the smart phone, the iPad with the latest real estate applications, can be the most helpful of all. With enough confidence, an agent with an iPad can pull off a very impressive […]
Agent Image and all of our Google Apps customers are about to get a free 5GB Google Drive for each email. It works just like Dropbox, save it once on your computer and it shows up and syncs perfectly on all devices. Drive is the home for all your files. You can: Create, share, and […]
The business of buying and selling houses have gone beyond traditional marketing since the rise of mobile applications, social media, online advertising and email marketing. Now, it seems like new releases are coming everyday. Location-based Services Terms like geo-social networking, geo-location and GPS used to sound way too geeky for the average business person. But […]
Social check-in is the trend these days and location data is what fuels many of the best mobile apps out there. According to comScore, “The number of U.S. smartphone subscribers surpassed the 100-million mark in January 2012” and International Data (IDC) say that “157.8 million smartphones sold worldwide in Q4 2011, bringing the total for […]
From a multitude of gadget options, apps, social networking platforms and cloud computing solutions, 2012 will continue to revolutionize how technology and Internet marketing works: Infographics Twitter has allowed us to digest our daily dose of news and gossip in 140-characters. This has resulted in marketers realizing the potential that information is better digested and […]
With the full arrival of the iPad, iPhone and Android tablets last year, we can say that 2011 has been a wonderful Year of the Apps. All the more so in 2012 now that many people have caught on with this technology. For brokers and real estate agents that are always out staging houses or […]
Real estate professionals are always on the go – meeting clients, securing listings, processing documents and running endless errands. Aside from owning an agent website as a resource for your clients and prospects, your business is made easy through NAR’s Realtors Property Resource (RPR) reports. RPR is a real estate library that provides NAR’s REALTOR® […]
Last Updated: July 26, 2022 If you’re a real estate agent, then you’re probably on the go most of the time and your mobile devices are doubtless essential tools of your trade. Maximize your iPhone and iPad use with these helpful apps, some of which are even free. Free Real Estate Market Search Apps Real […]
Nowadays, leading people to your website is a convenient and high-tech affair thanks to the innovation of QR Codes. These two-dimensional bar codes that resemble abstract digital art, started in Japan and became popular due to the increasing use of smartphone technology. It’s the quickest way of leading people to the Web, and all you […]
Agent Image’s IDX Studio service has announced an exciting new feature for clients who sign up with IDXBroker via IDXStudio. You can now offer your users an iPhone mobile app featuring your listings and contact information – and it’s FREE*. Imagine giving your leads instant and constant access to your listing information from their iPhone. […]
