A great real estate website can do wonders for your personal brand, your lead generation and your business. But, in an online world filled with cookie-cutter template websites, what can you do to make sure your real estate website stands out from your competitors?
At Agent Image, we believe in providing our clients with more than a template website where you can change the colors and photos to your liking. We’re building unique, beautiful websites that are more than just a pretty face! Optimized for lead generation, increased search engine rankings and prospect conversion, our real estate web designs are powerful tools in your online marketing arsenal. And, we’re masters of matching your web design with your personal brand and local market.
Real estate agents are always looking for ways to differentiate themselves from other agents. As a thought leader, one of the best ways to share your local knowledge is to blog. But not all real estate agents are professional bloggers or have the ‘gift’ or even time to write. To help you tread the blogging waters, we’ve put together this list of roadblocks and how you can overcome them:
Are you spending all your energy on social media marketing and less on sending out newsletter-type emails? If you’ve already built a solid email marketing list then maybe it’s time to revive your newsletter strategy.
A strategically worded and well timed e-mail blast that informs and intrigues can generate an even greater response than tweets and posts.
» Read More
When it comes to online marketing, many real estate agents know the basics, but even seasoned agents have a hard time communicating with their target audience. Online marketing strategies change year after year and it’s so hard to keep up. This is the reason why mastering the marketing basics is crucial for you to succeed online. Here are 5 common “don’ts” that you should keep in check:
Too often agents upload photos to the MLS or their featured listings, quickly jot down a few sentences about the property and that’s about it.
Using high quality listing photos is important but a well-written, detailed listing description is what you need to win that first impression and encourage buyers to hit the contact button. Here are 6 steps to creating descriptions that will separate your listings from the rest.
You sell luxury homes. There are people out there who are specifically looking for luxury properties. Your ability to reach them depends on how you present yourself and your company as a specialist in luxury real estate. It is a known fact that the way that you design your website – from the layout to the type of content you provide – affects your ability to reach a certain type of audience.
As a real estate agent, you know just how valuable time-saving tools are to your business. Technology is making it easier to stay on top of all of your most pressing tasks and insane schedule. So we collated some very useful real estate apps made for on-the-go real estate agents.
Our list covers three categories that will be most useful to real estate professionals:
Does website SEO sound gibberish to you? Many people share the same sentiment but the thing is, SEO is a must for any business. But how does SEO work for real estate professionals?
Every online marketer will tell you that blogging is essential to building up your online presence, your brand, and your authority and relevance in the local market. Yet many real estate professionals simply do not know how to create blogs that are memorable and informative, sharable on social media, and that spur readers to interact and communicate with the agent.
If a prospective homebuyer or seller in your market area is looking for statistics in a specific neighborhood that you represent, can they find it easily? Will they have to click through several pages to get there? What about your website design? Is it appealing to visitors or is it driving them away?
Today there are at least 6 key features found in successful real estate websites. These features determine whether or not your real estate website will excel above the rest or fall behind.