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Agent Intelligence Blog

Fun Ways of Recycling Your Old Content

By Agent Image / Updated July 15, 2016 / Published March 05, 2014 / 4 min read

Internet Marketing thrives off of good quality content, but sometimes constantly churning out content can be time consuming. The good news is you could spin or create new and interesting content that you can post on your website despite the age of the actual content. Before you claim that your old articles and posts do not matter anymore, you might want to try these superb tips for yourself.

1. Hit The Social Networks

Considered by many as the obvious thing to do with old content, past posts might be old but there can still be sage wisdom to be picked up from your old web content. Some of the more common things you can do with your website’s old posts include re-sharing them on Twitter, Facebook, Instagram and even Pinterest. Sharing will also be helpful if you are mindful of your website’s incoming traffic and what networks your target audience engages in actively.

2. Make It Part of Your Email Marketing

Email marketing has it’s potential since you’re targeting people that ‘want’ to hear from you. It’s only fair that you add in the more interesting posts on your website in your email marketing newsletter. You can even modify the posts that you plan on sharing to make it feel recent and not something that was written two or three years ago. You also need to make sure that it is relevant with the topic for the month to avoid confusing readers or put them off.

3. Collect and Sell an e-Book

Old content can also be perceived as antiques; meaning you can get added income when sold in a specific way. We’re talking about selling your old content as part of a larger ebook. Yes, ebooks are a dime a dozen these days and there’s really no way you can know for certain that your ebook willoutsell others. What you can be sure of is that with the proper marketing, your wonderful ebook can reach more people.

4. Create a Highlight Page or a FAQ on Your Website

You can also go for a different approach towards recycling the older content on your website. Many website owners have followed the trend of creating a highlights page on their home page, where people can get to see the best content their website has to offer. You can also quote paragraphs from your old web content to fit into the bigger part of a FAQ or Frequently Asked Questions page.

There are hundred of different things you can do with your old website content. A touch of creativity and imagination is all one really needs. If you need additional support on improving your real estate website, hit us up at Agent Image by sending us an email at [mail_to email="[email protected]"][email protected][/mail_to]

Credits: http://amylynnandrews.com/recycle-old-post/

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