Unlock Your Marketing Potential With These Game-Changing Tools

No one said real estate was easy

If there’s one word that best describes your day, it’s probably “busy.” Between taking calls, entertaining leads, showing properties, and handling paperwork, the time can really get away from you.

But what if you could get help on time-consuming tasks so you can wrest control of your day? Enter marketing tools — tech-enabled assistants if you will. Not only do they make your day easier, but they can also help you land more clients as well.

Buffer

Fun fact: about 57% of real estate agents use social media to promote their business. Of course, this isn’t a surprise given the broad reach and undeniable popularity of Facebook, Instagram, Twitter, and TikTok.

And if creating content for these platforms is hard, manually posting them one at a time is even harder. That’s where Buffer comes in, a handy tool that allows you to batch-schedule your posts across various social media sites, which can save you hours of work.

But that’s not all: Buffer’s proprietary algorithm can also tell you the best times to post and the kind of post that could get the most engagement.

If you’re a solo agent or own a small brokerage, Buffer’s free basic plan should suffice. Paid plans, however, allow you to add more users and cross-post to more channels.

Ahrefs

Just because you have a website doesn’t mean people will find it. Search engine optimization (SEO) can help your site dominate Google searches and land on the first page of search results, which can dramatically increase click-throughs.

Now, you don’t have to be an SEO expert to give your website a fighting chance on the World Wide Web. Ahrefs offers a full suite of tools that will set you on the right track in no time at all. From analyzing your competitors, to auditing your site, to automating keyword research, to generating content ideas, this platform can do it all. Needless to say, it also has a powerful analytics suite so you can track your SEO progress.

Not all good things in life come for free, but you’ll be glad to know that an Ahrefs subscription starts at just $99.

Attentive

While SMS marketing may indeed be old school, it’s nevertheless effective. In fact, research shows that 97% of text messages get read within 15 minutes of receipt. Talk about getting people’s attention!

Using a marketing tool like Attentive can supercharge your SMS marketing efforts thanks to its robust feature set. Not only does it allow you to reconnect with your contacts and nurture leads, but it also boasts helpful features like signup forms, message personalization, CRM integration, analytics, and more.

To see Attentive in action, you can book a free demo.

Animoto

Property videos are more than just a marketing flex — research shows that 73% of homeowners are more likely to list with an agent who uses video marketing.

Fortunately for you, marketing tools like Animoto make creating beautiful videos so much easier. The suite provides pre-made templates that you can tweak to your liking. Then all you have to do is drag and drop photos and videos to create your video. What’s more, it has a treasure trove of colors, fonts, transitions, and stock music that you can use to make your videos even more outstanding.

The basic plan is absolutely free, but the tiered paid plans allow you to upload your own logos, add voice-overs, and output 1080p HD videos.

ChatGPT

Unless you’re living under a rock, you’ve likely heard of ChatGPT, the powerful human-like chatbot that’s supposed to be the next big tech innovation. As we’ve discussed in this earlier blog post, that may very well be the case.

Indeed, ChatGPT can write a wide range of marketing copy surprisingly well, including social media posts and full-length blogs. It’s also an ace at helping you ideate your next post, email subject line, or article topic.

And how do you access this marvel of a marketing tool? Just sign up for free!

Our suite of tools

As an expert in real estate digital marketing, Agent Image is privy to the challenges that real estate professionals face. That’s why we created innovative tools and inked strategic partnerships that you can leverage to up your marketing game.

• ACCESS

  You want your listing and open house presentations to be pitch-perfect, but your deck design skills are limited. Don’t worry – ACCESS offers pre-made, professionally designed templates that help you make the best impression possible. Moreover, you can customize each presentation with your logo, plus add voice-overs and modify color palettes. Want a design that’s truly yours? You can also request bespoke designs so you can put your brand front and center!

• Marketing Suite by MAXA

  Of course, world-class presentations aren’t the only thing you can make with ACCESS. Thanks to our partnership with MAXA, a leading design firm that specializes in real estate marketing, our platform also offers templates for just about any marketing collateral you can think of. That includes social media posts, door hangers, calling cards, Zoom backgrounds, email signatures, and much more. And yes, you can access all of these templates when you sign up for an ACCESS trial account!

• ACCESS Website Builder

  In today’s digital-driven world, if you don’t have a website you may as well not exist. But while you’re an ace at staging homes, you may be clueless about creating homepages.

  Good news: our ACCESS Website Builder makes the process a breeze thanks to professionally made templates that give you a stylish head start. What’s more, you can customize the themes to better suit your unique brand.

  ACCESS Website Builder takes Agent Image’s 20+ years of design expertise and condenses it into a do-it-yourself platform. Even better, it’s offering FREE trial accounts for a limited time only!

Get the help you need

Being a real estate agent will always be a challenging job, but that doesn’t mean you have to brave it alone. With the handy marketing tools on this list, your day just got a lot more productive!

And if you need help with your digital marketing, allow Agent Image to be your trusted partner.

For a FREE consultation, call 1.800.979.5799
or send a message here.