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Let others know why they should choose you amongst other Agents or Brokers in your area. Highlight your positive points and showcase what makes you special. Personalize your site with information about you. Personalization works! It’s basic human nature. People relate with other people and function through emotion.

If you contribute to a charity or are part of a non-profit organization, highlight and address your good deeds! Maybe you have a special hobby or interest. You can address these things on your site to evoke compassion, attention and relate to your clients.

Use your agent photo or company group photo on the Home Page, About Page, Communities Page and Company Page to personalize your site.

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